Thanksgiving Dinner :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Thanksgiving Dinner   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Even though it was many years ago, I vividly remember my first Thanksgiving dinner. I was a little kid, no older than the age of seven. I flew in that day from Ann Arbor, Michigan, where we had attended a special ceremony honoring my uncle. As a result of the hectic flight schedule, I did not have the opportunity to eat very much that day, and I was eagerly anticipating the Thanksgiving dinner. We arrived at my grandparent’s house around six thirty in the evening. As soon as I entered the house, the tremendous aroma of all the foods filled the air and my taste buds began salivating in anticipation for the meal. Normally at family meals the food came out in courses, appetizers followed by the entrà ©e. However, this time all the food came out at once. I immediately reached for the turkey and proceeded to take a huge slab of meat for my plate. Coupled with gravy, the turkey seemed irresistible. It was a big piece of dark meat, roasted to perfection. The skin had some sort of spice on it. I don’t recall the name of the spice, but I can tell you that the spice was sharp. Yes sharp, I think that’s the best way to describe it. After my first bite I found myself reaching for the nearest cup of water. However, after I got used to the spice, I began to realize its incredible taste. In less than ten minutes, I proceeded to wolf down this massive chunk of turkey. Feeling the need to fill my now empty plate, I next reached for the Cranberry sauce. I had tasted Cranberry sauce many times before, but I never tasted it with fresh homegrown berries. The taste was absolutely exquisite. It bursted with flavor and possessed a tangy taste I never imagined could come from such a simple cranberry. It was amazing to taste the difference between this and the Cranberry sauce that comes in a can. After consuming several spoonfuls of cranberry sauce my stomach began to feel very full. Being a little kid, I had no choice but to make room for dessert; and what a dessert it was! As soon as the pumpkin pie was removed from the oven, the air was filled with an aroma that can only be described as sensational. I took a look at the delicious homemade pie.

Describe the Laptop Essay

In our culture we use the Laptop to do our works. Like the homework, projects and designing. A laptop is a personal computer that can be easily carried and used in a variety of locations. Many laptops are designed to have all of the functionality of a desktop computer, which means they can generally run the same software and open the same types of files. However, some laptops, such as netbooks, sacrifice some functionality in order to be even more portable. laptop computer, sometimes called a notebook computer by manufacturers, is a battery- or AC-powered personal computer generally smaller than a briefcase that can easily be transported and conveniently used in temporary spaces such as on airplanes, in libraries, temporary offices, and at meetings. A laptop typically weighs less than 5 pounds and is 3 inches or less in thickness. Among the best-known makers of laptop computers are IBM, Apple, Compaq, Dell, and Toshiba. Laptop computers generally cost more than desktop computers with the same capabilities because they are more difficult to design and manufacture. A laptop can effectively be turned into a desktop computer with a docking station, a hardware frame that supplies connections for peripheral input/output devices such as a printer or larger monitor. The less capable port replicator allows you to connect a laptop to a number of peripherals through a single plug. Laptops usually come with displays that use thin-screen technology. The thin film transistor or active matrix screen is brighter and views better at different angles than the STN or dual-scan screen. Laptops use several different approaches for integrating a mouse into the keyboard, including the touch pad, the trackball, and the pointing stick. A serial port also allows a regular mouse to be attached. The PC Card is insertable hardware for adding a modem or network interface card to a laptop. CD-ROM and digital versatile disc drives may be built-in or attachable. Portable and compact personal computer with the same capabilities as a desktop computer. Laptop computers have an L-shape design and the screen can be lowered and closed to allow for easy transportation of the machine. The primary feature that attracts users to laptops over desktops is their portability. Laptop computers provide users the ability to run the machine using an internal battery or an outside power adaptor. Laptops have dramatically decreased in size since their introduction in 1979. Laptops are usually more expensive  than standard desktops and do not have the same life-span as fixed personal computers. The Laptop in my culture has an important place, now you can see every student and every employer have their own Laptop and they are using it for the work perpose. In the past, my culture don’t really depends on the computer, but now a days the culture have change and there is a lot of developing in the way of teaching and working for the country and now we use the electronic devices a lot , and we find it also every where we go because the culture have been change and it become one of the life style in our daily life. Today, most laptop computers are becoming thinner and light er to help complete with other devices such as tablets. For the PC these computers may be also referred to as Ultrabooks.

Ethics †Argumentative Essay

1. What is an â€Å"argument† in philosophy? A set of claims one of which, called the conclusion, is said to be supported by the other claims, called the premises. 1. Premise 2. Premise 3. Conclusion 2. What do the terms â€Å"valid† and â€Å"sound† mean? Valid Argument If the premises are true, then it follows necessarily that the conclusion is true, or it is logically impossible for the conclusion to be false. Sound Argument A valid argument that contains only true premises. Soundness = Truth + Validity. 3. Sketch the â€Å"benefits arguments† in favor of harvesting Baby’s Theresa’s organs. Set out the premises and conclusion for â€Å"Benefits Argument† in the Baby Theresa case. The Benefits Argument 1. If we can benefit someone without harming anyone else, we ought to do so. 2. Transplanting the organs would benefit the other children without harming Baby Theresa. 3. Therefore, we ought to transplant her organs. The Argument That We should Not Use People As Means 1. If we use someone only as a means, we do something that is morally wrong. 2. Taking Theresa’s organs would be using her only as a meas to benefit other children. 3. There fore, it would be morally wrong to take Theresa’s organs. 4. Sketch the â€Å"we should not use people as means† argument against harvesting Baby Theresa’s organs. Set out the premises and conclusion for â€Å"The Wrongfulness of Killing Argument† in the Baby Theresa case. The Argument From the Wrongfulness of Killing 1. If we harvested Theresa’s organs, then we would be killing one innocent person to save another. 2. We should not kill one innocent person to save another. 3. Therefore, if we should not harvest Theresa’s organs. Rachel’s Assessment *The prohibition against killing is strong, but most people do not think it absolute. Baby Theresa is (1) going to die soon anyway, (2) not conscious, and (3) her organs could help save several other children. Rachels states that we might even regard Baby Theresa as â€Å"born dead†. 5. Sketch the â€Å"Slippery Slope Argument† against killing Tracy Latimer. If one bad thing happens then others will follow after. 1. If we permit any sort of mercy killing, we will have stepped onto a dangerous â€Å"slippery slope† down which we will inevitably slide. 2. The mercy killing of Tracy was permissible. 3. Hence, we have stepped onto a dangerous slippery slope (which will lead to the view that all life is cheap). Objection: Are the causal claims supported by any evidence? In general, it is easy to make dire predictions concerning the future. Consider an analogy: Would gay marriage lead to the disintegration of the family? 6. What does Rachels’s â€Å"minimum conception of morality† consist of? Morality is, at the very least, the effort to guide one’s conduct by reason-while giving equal weight to the interests of each individual affected by one’s decision. Reason and impartiality consist stuff 7. What are five common features of Cultural Relativism? 1. Different societies have different moral codes. 2. (a) The â€Å"good† is determined by society; (b) an act is â€Å"right† if it is allowed by the guiding ideals od the society in which it is performed, and â€Å"wrong† if it forbidden by those ideals. 3. There is no objective standard that can be used to judge one society’s code as better than an other’s. 4. The moral code of our society has no special status. 5. We should adopt an attitude to tolerance. 8. What is the â€Å"Cultural Differences† argument for Cultural Relativism? Does Rachels think it is sound? he thinks it is unsound, 9. If Cultural Relativism is true, then some odd consequences for ethical theory follow. What are they? 10. Does Rachels hold that there are some moral rules that all societies have in common? 11. What are the three traditional divine attributes of monotheism? 12. What is the difference between â€Å"theism†, â€Å"atheism†, and â€Å"agnosticism†? 13. What is the â€Å"problem of evil†? 14. What is the Divine Command theory? 15. What is Socrates’s question in the Euthyphro? How does it bear on the Divine Command Theory? 16. What are some of the main elements of Natural Law Theory? 17. Raise some objections to Natural Law Theory. 18. What is Ethical Egoism and how does it differ from Psychological Egoism? 19. Define â€Å"altruism†. Why does the Psychological Egoist hold that altruism is not possible? 20. Some object that Ayn Rand’s argument for Ethical Egoism presents us with a â€Å"false dichotomy†. Explain. 21. Why doesn’t Rachels think Ethical Egoism is a fair reflection of common sense morality? 22. What is the Principle Equal Treatment? How does it relate to Ethical Egoism? *There will be some extra-credit questions pertaining to material discussed in lecture.

Eternal Light Essay

Another â€Å"wayfarer† is Victor Frankenstein, who is striving for â€Å"eternal light,† but in another aspect. He is the â€Å"Modern Prometheus,† longing to â€Å"pour a torrent of light into our dark world,† while creating a human being – a deed, which is intrinsic to God (26). His creation is the third participant in the â€Å"journey† to â€Å"eternal light. † He is unnamed, or more often called the creature, the monster, the wretch, or the one with â€Å"unearthly ugliness† (55). Victor’s creation also dreams for â€Å"eternal light† in the meaning of pure love or happiness, but he is compelled to follow the contrary direction – to â€Å"darkness and distance† (134). The three meet each other at the â€Å"land of mist and snow,† where their â€Å"journey† ends, where the border between possible and common lies, between dream and reality, between genius and mankind, between God and mankind, between â€Å"a country of eternal light† and â€Å"darkness and distance. † The character, accountable for the novel’s drama, is Victor Frankenstein, a student in humanities. â€Å"A possible interpretation of the name Victor derives from the poem Paradise Lost by John Milton, a great influence on Shelley (a quotation from Paradise Lost is on the opening page of Frankenstein and Shelley even allows the monster himself to read it). Milton frequently refers to God as ‘the Victor’ in Paradise Lost, and Shelley sees Victor as playing God by creating life† (Wikipedia). As a god Victor is determined to endow mankind: â€Å"Yet my heart overflowed with kindness, and the love of virtue. I had begun life with benevolent intentions, and thirsted for the moment when I should put them in practice, and make myself useful to my fellow-beings† (50). Moreover, as Prometheus, he gives the world â€Å"a spark of being† (28). Furnishing the world with such extreme power Frankenstein should take the responsibility of creator and help his gift be useful not destructive. However he mishandles it. When he is fifteen, he witnesses â€Å"a most violent and terrible thunderstorm,† which â€Å"utterly destroys† an â€Å"old and beautiful oak† (18). This event could be interpreted as an allusion to how pestilential this â€Å"spark of being† could be. As Miglena Nikolchina contends, the â€Å"serious ailment† is â€Å"in the man alone, undertaking the ‘godlike’ function to be a creator, but in many respects immature for it† (57). The concrete reason for the creature being â€Å"spurned at, and kicked, and trampled on† is his physical ugliness (133). Why Frankenstein’s creation is ugly? According to Cvetan Stoyanov, â€Å"Ugliness is in fact alienation, drifting away from the vital principle – organic could not be ugly, transgressing and killing it is ugly† (206). Something, often cited in connection to Shelley’s work is a sentence in which the perfect artist is described as a morally perfect man, as a â€Å"second creator, faultless Prometheus under the sky of Jupiter† (Shaftsbury 207). In this respect Miglena Nikolchina considers Frankenstein as an untalented artist, because he is not â€Å"morally perfect† and shows this as a reason for the monster’s ugliness. She claims that the Frankenstein’s morality is not one of a creator, but one of an ordinary man. â€Å"Frankenstein has not even fancied that love – namely love and only love his creation wants – is the first characteristic of creator. † â€Å"Ugliness turns out the sign, left behind by the creator who infuses life, but does not manage to come to love it and thus calls forth death, for it is not possible the fated for living to be made without love, and has no vitality what is deprived of the mercy to be loved† (Nikolchina 79-82). Victor’s blindness about the monster’s innocent nature is more harmful than the physical blindness. The blind De Lacey is the only man who perceives the monsters good resolutions. About the structure of the novel Nikolchina offers an interesting definition. It is â€Å"constructed as if of concentric circles of ice. The sailing to the North Pole is the outer circle, which serve as a frame of Frankenstein’s story. The conversation between the monster and Frankenstein among the sea of ice near Chamounix is the frame of the monster’s story, which is the core of the novel† (Nikolchina 86). The central part of his story is when after burning down the cottage of De Lacey he wonders: â€Å"And now, with the world before me, whither should I bend my steps? (80). Hereafter he starts hunting for his creator and begins alienating from his natural innocence. The creature wends his way toward â€Å"darkness and distance. † The changing nature corroborates his moral collapse: â€Å"I travelled only at night, fearful of encountering the visage of a human being. Nature decayed around me, and the sun became heatless; rain and snow poured around me; mighty rivers were frozen; the surface of the earth was hard, and chill, and bare, and I found no shelter† (81). â€Å"Advancing into experience,† Miglena Nikolchina explains, â€Å"is entering into a core of cold as well† (87). She suggests two aspects in analysing the role of ice. First it could be seen as â€Å"a supreme, unapproachable, unsusceptible to changes reality. It elevates Frankenstein ‘from all littleness of feeling,’ it fills him with ‘a sublime ecstasy that gives wings to the soul, and allows it to soar from the obscure world to light and joy’† (Nikolchina 87). Such an eternal and infinite is the picture before Robert Walton too: â€Å"†¦the region of beauty and delight. †¦the sun is for ever visible; its broad disk just skirting the horizon, and diffusing a perpetual splendour. The explorer’s hopes are so great that they turn out fantasies – he imagines an absolutely unreal North Pole: â€Å"†¦there snow and frost are banished; and, sailing over a calm sea, we may be wafted to a land surpassing in wonders and in beauty every region hitherto discovered on the habitable globe† (2). The Modern Prometheus chooses the â€Å"wi ld and mysterious regions† to â€Å"the tamer scenes of nature† (11). He goes beyond the potentialities of ordinary people, however, aiming not at admiring of the Great Nature, but at gaining the divine secrets. While Elizabeth contemplates â€Å"with a serious and satisfied spirit the magnificent appearances of things,† Victor delights â€Å"in investigating their causes. † Elizabeth follows â€Å"the aerial creations of the poets† and â€Å"in the majestic and wondrous scenes† she finds â€Å"ample scope for admiration and delight,† while Victor is â€Å"capable of a more intense application,† and is â€Å"more deeply smitten with the thirst for knowledge† (15). He elevates his intellect, but not his soul. He does not realize that new born (for his creation emerges in a completely unfamiliar world) needs love and attendance. Striving to eternal light,† he encounters â€Å"impenetrable darkness. † Night is closing around,† †dark are the mountains,† â€Å"heavens are clouded† (40-41). The â€Å"spark of being† turns out a hideous abortion. â€Å"Thick mists hide the summits of the mountains† (54). Frankenstein falls into â€Å"deep, dark, deathlike solitude† (50). Suffering â€Å"the eternal twinkling of the stars weighed upon him,† instead of delighting â€Å"eternal light,† he exclaims: â€Å"Oh! stars, and clouds, and winds, ye are all about to mock me: if ye really pity me, crush sensation and memory; let me become as nought; but if not, depart, depart, and leave me in darkness† (87). The magnificent scenes give way to appalling â€Å"dusky plain† (124). The other aspect of the ice, according Nikolchina, is â€Å"something barren and lifeless; like a power, which is hostile to life; like muteness† (88). Longing revenge, Victor departs from land and â€Å"pursues his journey across the sea in a direction that leads to no land,† â€Å"†¦the snows thicken and the cold increases in a degree almost too severe to support†¦ The rivers were covered with ice and no fish could be procured† (123). The nature seems to be inspirited and acts against Frankenstein: â€Å"Immense and rugged mountains of ice often barred up my passage, and I often heard the thunder of the ground sea which threatened my destruction† (124). It seems he has stepped on some unseen border that can not be crossed. â€Å"When he appears almost within grasp of his foe, his hopes are suddenly extinguished, [†¦ ]. The wind arises; the sea roars; and, as with the mighty shock of an earthquake, it splits and cracks with a tremendous and overwhelming sound. The work is soon finished: in a few minutes a tumultuous sea rolls between him and his enemy, and he is left drifting on a scattered piece of ice, that is continually lessening, and thus preparing for him a hideous death† (124). â€Å"Walton is also surrounded by mountains of ice which admit of no escape and threaten every moment to crush his vessel† (127). The situation with the â€Å"unearthly† creature is however different. The stream of his spiritual development is contrary to the ones of Frankenstein and Walton. Through the epithet â€Å"unearthly† Shelley differentiates him from mankind. While Walton and Victor aim â€Å"wild and mysterious regions,† the creature seeks an intimacy with common world. The monster is â€Å"immaculate in a quite literal meaning – he is empty, tabula rasa† (Nikolchina 72). Every scene and every feeling he touches to are admirable for him. Everything is for the first time. He is a child. The monster meets the civilization, for the first, through the agency of fire, which is an allusion to a new Promethean deed. However he encounters some strangers’ fire. The â€Å"new born† learns everything from the outside world, from accidental circumstances. There is no one to guide him, no one to show him what is worth learning. According to A. A. Belskee, Shelley displays â€Å"the destructiveness of individualism, the tragedy of compulsory desolation, the intangibility of happiness without associating with others† (Belskee 303). Every approach to human society brings a lot of suffering to the creature, notwithstanding he sees â€Å"the future gilded by bright rays of hope and anticipations of joy† (65). Despondently speaking to Walton he describes himself as â€Å"the miserable and the abandoned, [†¦] an abortion, to be spurned at, and kicked, and trampled on† (133). The only possible interrelation with the surrounding world is violence. His crimes are a natural reaction, a rebel against the complete solitude. Otherwise the monster â€Å"could not conceive how one man could go forth to murder his fellow, [†¦] when I heard details of vice and bloodshed, my wonder ceased, and I turned away with disgust and loathing† (68). He clearly declares: â€Å"I was the slave, not the master, of an impulse which I detested, yet could not disobey† (132). The wretched interprets his lot as worse than Satan’s from Milton’s Paradise Lost, for â€Å"Satan had his companions, fellow-devils, to admire and encourage him; but I am solitary and abhorred† (74). He is the only one of the tree, the only one in the world, who completely rejects society with its gall, the only one who crosses the â€Å"border,† laid by society, and fades in â€Å"no land. † He fades for there will be no one to see him. The â€Å"eternal frosts† have frozen all the hatred into his â€Å"ice-raft† and he is â€Å"soon borne away by the waves and lost in darkness and distance† (143). The hopes of â€Å"poor† Frankenstein also fade with his death. He remains at the icy border, between â€Å"eternal light† and â€Å"darkness and distance. † The only thing he succeeds in is revealing these two possibilities for the future human nature: â€Å"Seek happiness in tranquillity and avoid ambition, even if it be only the apparently innocent one of distinguishing yourself in science and discoveries. Yet why do I say this? I have myself been blasted in these hopes, yet another may succeed.

Les miserables: character analysis

Jean ValjeanJean Valjean is a central character of Les Miserables. His story is that of misery, pain, and injustice. Valjean is an epitome of change. He makes transitions from one kind of man to another, as dictated by his drastic experiences in life. Valjean’s life is a story of how an honest and good man can be hardened by society in general, and prison in particular.Because of Valjean’s unfortunate experience in prison, he hardens into a criminal and a social outcast. This transformation in Valjean’s life is a recognition of the observed truth and pattern of human behavior, wherein man changes, either for better or for worse, as a result of external forces such as society. The most important part of Valjean’s personality is his resilience and positive attitude towards life and change in general. He accepts the positive effect of other people in his life, and learns to love and care for such people.Ultimately, however, the good character of Valjean surfa ces, and even the bishop realizes that, as shown by this passage:â€Å"The bishop approached him and said, in a low voice, ‘Do not forget, ever, that   Ã‚  Ã‚  Ã‚  Ã‚   you have promised me to use this silver to become an honest man.' Jean    Valjean, who had no recollection of any such promise, stood dumbfounded. The   Ã‚   bishop had stressed these words as he spoke them. He continued solemnly,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   ‘Jean Valjean, my brother, you no longer belong to evil, but to good. It is your soul I am buying for you. I withdraw it from dark thoughts and from the spirit of   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   perdition, and I give it to God!†FantineFantine is one of the characters in Les Miserables who lived the less appealing life. She had been deprived of good opportunities since her childhood, such as education and care. Thus, she grew up to be an uneducated girl whom everyone else found easy to victimize.Fantine can easily be categori zed as a victim of society, since she had been deprived of education without her fault, and yet society readily found her corrupt and unfit for fruitful activity and relationships. A lot of people took advantage of her lack of knowledge, education and experience, and thereafter left her out in the cold. Fantine’s character is a perfect illustration of the bigotry in human society and the story of her life is but a perfect example of the way injustice ruins lives.Brought by her experiences, Fantine learned to have a different view of morality, as expressed in her statement, â€Å"[T]he guilty one is not he who commits the sin, but the one who causes the darkness.†CosetteThe character of Cosette is in many respects similar to that of Valjean, an effect largely influenced by the latter’s taking charge over her education and upbringing. Thus, like Valjean, Cosette exhibits her kindheartedness and morality through her actions, thereby manifesting that her initial exp erience with the cruel Thà ©nardiers did not corrupt her character. Cosette, at one point in the story, said, â€Å"[W]e bow to the man who kneels. A faith is necessary to man. Woe to him who believes in nothing.† Such a statement reflects her belief about man, and shows how pure Cosette’s character has remained.Fortunately for Cosette, she had not been exposed to the kind of cruelty and hardship that Valjean went through, although she expressed resentment over Valjean’s overprotective stance. When viewed as a whole, Cosette’s character does not provide a lot of conflict, she being one of the lucky personalities in the story.

Richard Gagnon at Granston Energy Inc Case Study

Richard Gagnon at Granston Energy Inc - Case Study Example There are mainly two things to be analyzed – First one, why was Gagnon reprimanded by the CEO? And the Second one, what would have been the alternative way out to the above discussed complex situation? Basically, if we consider the issues from each individual’s viewpoint then we can say that everyone is correct on their part. The Product Manager Mr. Meadows rejected the previous work done by the printing firm & also he, didn’t accept the higher price charged by the firm for the new assignment, therefore it can be said that it’s a right step taken as because it is always expected from an employee that he would try to lower his employer’s expenses. He stated that the job which needed to be re-done doesn’t need to incur so much of cost as the set-up to be used would remain the same. So it can be concluded that from the business & legal perspective, he is absolutely correct. But if we look at the human perspective then it can be said that Mr. Meadows is a completely business oriented person & he doesn’t know how to behave nicely nor does he consider someone else’s problem. On the other hand, Mr. Gerrard had to do the job again & that too within a short time. For this extra effort, his employees would be working overtime & he needs to pay them. Therefore he charged a higher price for the job & we can say that he had a strong logic for charging the higher price. Also, he didn’t wish to lose a big business like Granston & therefore he agreed upon to the terms of Gagnon. It’s clear that he got involved in some illegal activities for the sake of his business. Mr. Gagnon was acting as the middleman between his client & his supplier. Both were important for him. He can’t afford to lose any of them at any cost. Also, he is well known in the company for getting things done with high responsiveness & creativity.  

Foreign Market Entry and Diversification Research Paper - 2

Foreign Market Entry and Diversification - Research Paper Example However, the issues that will remain unchanged are the functioning and control techniques including the ability of the institution to have better consumer associations and sales force. Through working upon the plans of foreign market expansion, a Coca-Cola institution may have benefits and be advantageous in many differentiated ways. A product line of particular type established by the organization can aid the enterprise in lowering the threat. It may achieve experience two different technologies, and establish the economies of scale. It shall satisfy the powerful desire to diversify the brand of the organization into a few extra fields of items, and will aid in achieving the profitable development (Karami, 2007). Diversification strategy Corporate administration’s initial course of action must be an analysis of if any opponent exists for enhancing its present enterprise functioning. The company wants to diversify DASANI, which is bottled water produced by Coca-Cola. The organ ization initially takes into account if it would achieve greater market share with its present items in their current markets (Neelankavil & Rai, 2009). This is known as the market penetration plan. After that, the organization takes into account where it can discover or establish new markets for its present commodities. This is the market growth strategy. Lastly, Coca-Cola will assess if it may establish new commodities for new markets. This is termed as the expansion strategy. The markets which Coca-Cola trades its commodities include in the United States and in the home market as well. The company has attained huge prosperity for the past years it has been in operation. However, the company feels there is a need for further expansion to reap more benefits. The Coca-Cola Company started to establish new commodity which will be used in the diversification process and which is the DASANI bottled water. DASANI at first got satisfaction outcomes when it first entered the United States market and the company hopes the product will repeat the same results when they decide to expand into new markets. Therefore, for the company to diversify its new commodity market and enhance its global competitiveness, it started to expand DASANI into a new market, which is in the United Kingdom. This expansion will increase the sales volume of DASANI; hence the increase in profitability of the company (Terpstra, Sarathy, & Foley, 2012). Market entry strategies Product positioning strategy This strategy is important for an organization to venture into a new market. The positioning strategy provides the organization with the best alternative to take to place the product, and at what price should it be sold at in the market for consumers to be able to access and buy it. Individuals in the United Kingdom are searching for greater quality water to drink. This calls for the Coca-Cola organization to commit extra resources to produce a high quality product that fulfills the consumer nee ds. A greater quality product will call for heavy investment in the production process and this as well calls for the products to reflect the cost of production. The differentiation strategy and the brand management strategy have as well to be applied in the product positioning strategy to achieve better and attractive results. Therefore, for